bradfarleigh

Analytics & Tracking

GA4 & GTM Audit Perth

If your GA4 numbers don't match reality, the fix starts with a diagnostic audit (around $150): I trace your tracking end-to-end, find what's broken, and quote the repair before any work starts.

Is Your Tracking Actually Working?

  • GA4 showing data that doesn’t match reality?
  • Conversions not tracking properly in Google Ads?
  • GTM container bloated with old tags nobody understands?
  • Privacy and consent mode not set up correctly?
  • No idea if your Facebook Pixel is firing accurately?

Bad tracking means bad decisions. If your analytics are wrong, every marketing dollar you spend is guided by fiction. With 17+ years of hands-on experience with Google Analytics and Google Tag Manager, I’ll audit your setup, find the problems, and fix them.

What You Get

🔍 GA4 Audit

A full review of your Google Analytics 4 setup. I’ll check your data streams, event tracking, conversion configuration, filters, audience definitions, and cross-domain tracking. You get a clear report of what’s working, what’s broken, and what to fix first.

🏷️ GTM Audit

Your Google Tag Manager container reviewed top to bottom. Tags, triggers, variables, data layer implementation, consent mode configuration, and container load performance. I’ll identify redundant tags, broken triggers, and security risks.

📊 Conversion Tracking Validation

End-to-end testing of your conversion tracking across GA4, Google Ads, Facebook/Meta CAPI, and any other platforms. I’ll verify that what your ads platforms report matches what actually happened on your site.

🔒 Privacy and Consent Mode

Review and implementation of Google Consent Mode v2, cookie consent platform configuration, and privacy compliance. Make sure you’re collecting data legally and not losing attribution unnecessarily.

Pricing

Diagnostic Assessment: around $150
A focused review of your current tracking setup delivered within 3 business days. You’ll know exactly what’s wrong and what it’ll cost to fix.

Full Audit and Fix: from around $500
Complete audit with hands-on fixes. Clear quote provided after diagnostic, so no surprises.

Why Work With Me

  • 17+ years experience with web analytics, from Universal Analytics through to GA4
  • CTO-level expertise: I understand how tracking fits into your broader business strategy, not just the technical implementation
  • I built tools for this: I’ve created automated GTM audit tools and URL mapping systems used in production
  • Transparent pricing: Diagnostic first, then a clear clear quote
  • Remote service: Fast turnaround, no travel time, no unnecessary meetings

Ready to Fix Your Tracking?

Book a diagnostic assessment and find out exactly where your analytics are falling short.

Get in touch

Serving Perth businesses remotely | 17+ years of analytics expertise

FAQ

What does a GA4 audit include?

A full review of your GA4 setup: data streams, event tracking, conversion configuration, filters, audiences, and cross-domain tracking — plus a report of what's broken and what to fix first.

How much does a GA4 and GTM audit cost?

Around $150 for a diagnostic review delivered within 3 business days. A full audit with hands-on fixes starts from around $500, quoted before work begins.

Why does my GA4 data not match reality?

Usually broken or duplicated tags, misconfigured conversions, or consent mode blocking collection. An audit traces each event end-to-end to find where the numbers diverge.